10% off your first order·No code needed·Easy returns 10% off first order·No code·Easy returns

Caught on JYG.

Real Florida catches, the angler’s own words, and the exact gear they used.

★★★★★4.9 · 1,900+ reviews · Jupiter, FL · Since 2019
Taylan T.
★★★★★ The deep 200g Sardine caught me a dinosaur of a gag grouper over 50 pounds. I think it’s safe to say it works. Taylan T. · ✓ Verified buyer
Stephen M.
★★★★★ This the jig that outperformed 80 other fishermen on a snapper party boat. Stephen M. · ✓ Verified buyer
Dylan W.
★★★★★ Bait that does it all! One day in Venice the Swym caught us 38lb kingfish, 41lb wahoo… and a 180lb yellowfin tuna! Dylan W. · ✓ Verified buyer

Inshore

Snook
Snook Kit
6 pieces · Pro Staff colors
$48.94$46.49
+ Extra 10% off at checkout · no code needed
Tarpon
Tarpon Kit
8 pieces · Pro Staff colors
$85.92$81.62
+ Extra 10% off at checkout · no code needed
Redfish
Redfish Kit
6 pieces · Pro Staff colors
$44.94$42.69
+ Extra 10% off at checkout · no code needed

Offshore

Red Snapper
Red Snapper Kit
5 pieces · Pro Staff colors
$91.95$87.35
+ Extra 10% off at checkout · no code needed
Red Grouper
Grouper Kit
5 pieces · Pro Staff colors
$91.95$87.35
+ Extra 10% off at checkout · no code needed
Tuna
Tuna Soft Plastic Kit
6 pieces · Pro Staff colors
$76.94$73.09
+ Extra 10% off at checkout · no code needed

Designed in Florida.
Proven on Florida water.

We are anglers from Jupiter, FL. We design every lure here, test it with our Pro Staff and keep improving it with what you tell us.

2019Fishing Florida since
40K+Anglers fishing JYG
18K+Orders shipped
140+Florida dealers
Designed in Jupiter, FLEngineered in-house, not picked from a catalog.
Tested by our Pro StaffHours on the water before it ships. And after.
Built on your feedbackWe listen to what anglers tell us and keep releasing better versions.

Got questions?

Can I try it and send it back?

Try it on the water. We are confident you will love it, and that is why we let you fish it first. You get 30 days to try it. If it is not for you, send it back within those 30 days and get your money back. 

Why get the kit?

Each kit is the setup our team actually fishes for that species: the sizes and head weights that work in Florida, picked so you are ready for different water and current. Colors come pre-selected with what our Pro Staff fishes most, but you can change any of them. And it costs less than buying every piece separately.

Who is JYG?

We started in Jupiter, Florida in 2019 as slow pitch jigging specialists, and that is still at our core. Since then we have grown into a full tackle brand: swimbaits, inshore lures, rods and terminal tackle, all designed in-house and tested by our Pro Staff. Some of it is our own invention, like the patent-pending EZ-RIG system, which makes our swimbaits quick to rig and is changing the way anglers rig and fish them. Today you will find JYG in more than 140 Florida tackle shops and over 400 across the US, including Bass Pro Shops. Since 2025 we are also in Europe, and along the way we have worked with some of the best anglers in the country.

Will this work where I fish?

If you fish Florida, inshore or offshore, it was made for you. Each kit is built around one species, with the sizes, weights and colors our team uses for it here. Not sure which one fits your spot? Call us at +1 561 254-9020 and we will point you to the right kit.

How fast does it ship?

Fast. Orders ship from Jupiter, FL, and most Florida orders arrive 2 to 4 days after you place them, processing included. You get a tracking number as soon as it ships.

Still have questions? Call us at +1 561 254-9020